We’re proud to share our 2025 B Corp Annual Report!

This year marks a major milestone for Wise Goose: successful B Corp recertification with an outstanding score of 131.5 a significant leap from our previous 112.3 and well above the certification threshold of 80. This achievement reflects our commitment to continual learning, improvement, and creating positive impact through coaching. Inside the report: Our B Corp …

Celebrating Our Commitment: Wise Goose’s 2024 BCorp Annual Report

We are excited to announce the release of our latest BCorp Annual Report! At Wise Goose, our dedication to social and environmental impact is at the core of everything we do. This report showcases our journey, achievements, some things that didn’t go according to plan and the steps we’ve taken over the past year to …

Ethical Marketing for Coaches: Inspire Trust and Create Impact

Wise Goose Founder and Director Helen Sieroda shares some thoughts about the importance of ethical marketing for coaches, touches on marketing snares and snags and offers a some suggestions for marketing with integrity. Over the past few weeks, we’ve been preparing for our 2025 BCorp recertification, this happens every three year. It’s a rigorous process …